1. Be familiar with Internet promotion forms and channels, independently write activity promotion planning plans, be good at social marketing, and carry out company brand strategy planning and brand system construction according to the company's development strategy plan;

2. Comprehensively coordinate the company's brand planning, design, promotion and management work; establish and develop the company's brand culture and product culture;

3. According to the brand strategy plan, complete the shaping of the brand image and brand manual, ensure the unified broadcast of the brand image, plan and organize offline activity plans such as brand conferences, ground promotion, roadshows, etc., and coordinate and implement them with high quality, and follow up on the subsequent effects;

4. Collect, organize and analyze competitive product information, understand market competition trends, regularly count and analyze various types of network marketing data, and provide market analysis reports;

5. Be able to use multiple platforms, integrate online and offline promotion resources, continuously innovate promotion methods, and improve product exposure, popularity and reputation;

Qualifications:

1. Bachelor degree or above, marketing and other related majors, consumer segmentation 1. Have a certain understanding of the categories, consumption patterns and price positioning, and have a certain analysis and concept of brand positioning;

2. More than five years of brand work experience, familiar with the characteristics of the retail market and industry dynamics, and those with successful cases of fast-moving consumer goods brand promotion are preferred;

3. Have a solid foundation in clerical skills, strong logical thinking, and can skillfully use PS and other design software to make simple pictures;

4. Rich market planning experience, keen market insight and judgment, good logical thinking and analytical skills;

5. Excellent communication and negotiation skills;

6. Good team management ability, and can spontaneously promote the development of product business.

1. Able to independently develop new customers and dealers, maintain customers, mainly communicate with dealers and customers through visits and other means to promote order completion;

2. Develop markets, collect market product information, find customer information, establish customer database and update it in time, and master market conditions and competitor information;

3. Responsible for signing sales contracts with customers and dealers, and subsequent tracking;

4. Actively and effectively develop new customers, expand dealer channels, continuously collect target customer information and file, and implement the company's monthly, quarterly, and annual sales plans and work goals;

5. Regularly visit and collect market trends and product information, and report to superiors in a timely manner;

Qualifications:

6. Handle dealer and customer opinions and requirements, and communicate and feedback with relevant departments in a timely manner;

7. No bad business operation behavior, full of work passion and enthusiasm; able to bear greater work pressure.

Job requirements:

1. Experience in fast-moving consumer goods or automobile sales is preferred, excellent fresh graduates can be relaxed;

2. Able to adapt to frequent business trips and visit customers, experience in investment negotiation is preferred;

3. Work conscientiously and responsibly, patient, strong communication skills, certain ability to withstand pressure and frustration, clear thinking and cheerful personality, and team spirit.

1. Formulate annual development budget and prepare market expansion business plan;

2. Build effective market development model and direction, lead the team to explore and achieve annual market expansion target plan within the sales management framework. Complete sales or profit indicators;

3. Develop and maintain existing dealers and customers, optimize service quality, business growth and customer satisfaction. Establish potential customer database;

4. Maintain good, professional working relationship and effective communication with customers and all functional departments, affiliated companies and business partners;

5. Review and achieve budget sales targets, and ensure that all business transactions meet profit and loss standards;

6. Formation, motivation, training, assessment, etc. of the market team;

7. Market expense budget, approval, market management system, manual, process standardization and improvement;

8. Complete other assigned tasks of the company.

Job requirements:

1. Bachelor degree or above, with excellent conditions, the standard can be relaxed appropriately;

2. At least 5 years of experience in sales team management in the industry, or experience in fast-moving consumer goods sales team management or working experience, with the qualification of a well-known enterprise manager is preferred;

3. Those with human resource reserves of industry market development teams will have more advantages;

4. Positive work attitude, independent work ability, teamwork spirit and self-motivation. Frank, energetic and charismatic; good interpersonal relationships, negotiation skills and communication skills;

5. Strong marketing team management ability, organizational coordination ability, and negotiation and communication ability for major customers.